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Asking the hard Questions Ep.3

In Episode 3 of ๐—”๐˜€๐—ธ๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐—›๐—ฎ๐—ฟ๐—ฑ ๐—ค๐˜‚๐—ฒ๐˜€๐˜๐—ถ๐—ผ๐—ป๐˜€, Demetra Orthodoxou, Biochemist and Environmental Engineer at Isotech Ltd, shares her perspective on a question that often comes up when discussing sustainable materials: ๐‘ช๐’‚๐’ ๐’”๐’–๐’”๐’•๐’‚๐’Š๐’๐’‚๐’ƒ๐’๐’† ๐’Ž๐’‚๐’•๐’†๐’“๐’Š๐’‚๐’๐’” ๐’„๐’๐’Ž๐’‘๐’†๐’•๐’† ๐’๐’ ๐’„๐’๐’”๐’•?

The transition to bio-based materials is gaining momentum, but cost is still one of the main concerns raised by industry and the market.

In this short video, Demetra shares her thoughts on how research, innovation and long-term thinking can shift this discussion.

Grant Agreement No: HORIZON-CL6-2024-CIRCBIO-01-5
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