
Weโve been taught that durability is a good thing.
In Episode 7 of ๐๐๐ธ๐ถ๐ป๐ด ๐๐ต๐ฒ ๐๐ฎ๐ฟ๐ฑ ๐ค๐๐ฒ๐๐๐ถ๐ผ๐ป๐, Lucas Ainรฉ, Project Manager at the Industrial Technical Center for Plastics and Composites (IPC), shares his perspective on a question that challenges that assumption:
๐ฐ๐ ๐ ๐๐๐๐๐๐๐๐๐ ๐๐๐ ๐๐๐๐๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐๐๐๐๐๐๐?
Materials designed to last have long been seen as efficient and reliable.
But when they remain in the environment far beyond their purpose, the question becomes harder to ignore.
In this short video, Lucas reflects on how durability and sustainability can conflict, and how they might be better aligned.
Watch the video and share your view.
